As our healthcare system continues to strive for the best possible outcomes, we need to recognize that what we’ve always done isn’t working; as an eco-system, we’ve been adding new tools based on how we want members to act, yet what we really need is to design our solutions around how people actually behave. At HFMA 2020, Karen Horgan, Co-founder and CEO of VAL Health, will speak to the power of embedding the science of behavioral economics within current population health and revenue management offerings. Karen will share an overview of the science of behavioral economics and, using case studies, highlight how behavioral economics influences stakeholder actions to drive behavior change and engagement. Examples of results to be shared include a 35% increase in digital diabetes program enrollment, a 40% increase in telemedicine usage, and a 4.9x lift in portal usage.
The handouts are a session summary of the presentation.
